Skip to Main Content

Knowledge Mobilization

Social Media Platforms

Build social media into your Knowledge Mobilization Plan with a description that outlines who you want to reach and how you intend to target your intended audience. Defining your target audience, or who you want to connect with, will be an important decision given that social media platforms vary in terms of users, features, and content.

The Benefit of Social Media

Social media platforms like LinkedIn can help you to share research with others including industry and community organizations, policy makers, and other professionals. You can leverage social media platforms to:

  • increase your network
  • build your professional profile
  • engage with people, partners, and stakeholders in the community
  • share your ideas, research, and creative activities with others

Additional Resources

Review this reference list of sources to discover articles, websites, and videos on how professionals leverage social media to publish their research:

Arruda, W. (2019). Digital you: Real personal branding in the virtual age. ATD Press. https://login.library.sheridanc.on.ca/login?url=https://search-ebscohost-com.library.sheridanc.on.ca/login.aspx?direct=true&db=e000xna&AN=2294631&site=ehost-live&scope=site

Deckers, E., & Lacy, K. (2012). Branding yourself how to use social media to invent or reinvent yourself (2nd ed.). Que Pub.https://searchlibrary.sheridancollege.ca/permalink/01OCLS_SHER/hhg492/alma991004424615307306

Jarvis, J. (2011). Public parts: How sharing in the digital age improves the way we work and live. Simon & Schuster. (Visit the Davis & HMC Library).

Canadian Association of Gerontology. (2021, May 20). Social media knowledge mobilization: The good, the bad, and the useless [Video file]. YouTube. https://www.youtube.com/watch?v=d606lIip1Ng

Kids Brain Health Network. (2022, April 22). Social media for knowledge mobilization - Webinar [Video file]. YouTube. https://youtu.be/chl-Rlk3FEQ

Research Impact. (2022, January 22). Social media strategies for research webinar [Video file]. YouTube. https://youtu.be/R11TwAaDK3E

Simon Fraser University. (2023, May 16). Visibility: Build your online presence: Scholarly publishing. https://www.lib.sfu.ca/help/publish/scholarly-publishing/visibility

University of Ottawa. (n.d.). Knowledge mobilization tools. https://www.uottawa.ca/faculty-social-sciences/research/resources-for-researchers/knowledge-mobilization-tools

Connect with us