Transmedia Books
The Art of Immersion by
Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. And while we watch more television than ever before, how we watch it is changing in ways we have barely slowed down to register. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate—as experiences to immerse ourselves in at will. Wired contributing editor Frank Rose introduces us to the people who are reshaping media for a two-way world—people like Will Wright (The Sims), James Cameron (Avatar), Damon Lindelof (Lost), and dozens of others whose ideas are changing how we play, how we chill, and even how we think. The Art of Immersion is an eye-opening look at the shifting shape of entertainment today.
ISBN: 9780393076011Publication Date: 2011-02-21
Getting Started with Transmedia Storytelling by
Getting Started in Transmedia Storytelling is a practical guide to developing cross-platform and pervasive entertainment.
ISBN: 1456564684Publication Date: 2011-01-19
The Producer's Guide to Transmedia by
The Producer's Guide to Transmedia" offers advice on how to fund, develop, produce, and distribute content across multiple platforms, drawing on the author's 10 years experience of transmedia storytelling and production for global audiences. 180 pp.
ISBN: 9780956750006Publication Date: 2011-04-01
Storytelling Across Worlds by
Don't restrict your creative property to one media channel. Make the essential leap to transmedia! From film to television to games and beyond, Storytelling Across Worlds gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today's audience for its favorite creative property. This, the first primer in the field for both producers and writers, teaches you how to: * Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives * Create writing and production bibles for transmedia property * Monetize your stories across separate media channels * Manage transmedia brands, marketing, and rights * Work effectively with writers and producers in different areas of production * Engage audiences with transmedia storytelling Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media.
ISBN: 9780240824116Publication Date: 2013-02-25
The Storytelling Animal by
A NYTimes.com Editor's Choice A Los Angeles Times Book Prizes Finalist “A jaunty, insightful new book . . . [that] draws from disparate corners of history and science to celebrate our compulsion to storify everything around us.” —New York Times Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. Now Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival. Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal and explains how stories can change the world for the better. We know we are master shapers of story.The Storytelling Animal finally reveals how stories shape us. “This is a quite wonderful book. It grips the reader with both stories and stories about the telling of stories, then pulls it all together to explain why storytelling is a fundamental human instinct.” —Edward O. Wilson “Charms with anecdotes and examples . . . we have not left nor should we ever leave Neverland.”—Cleveland Plain Dealer
ISBN: 0544002342Publication Date: 2013-04-23
Storyworlds Across Media by
The proliferation of media and their ever-increasing role in our daily life has produced a strong sense that understanding media—everything from oral storytelling, literary narrative, newspapers, and comics to radio, film, TV, and video games—is key to understanding the dynamics of culture and society. Storyworlds across Media explores how media, old and new, give birth to various types of storyworlds and provide different ways of experiencing them, inviting readers to join an ongoing theoretical conversation focused on the question: how can narratology achieve media-consciousness? The first part of the volume critically assesses the cross- and transmedial validity of narratological concepts such as storyworld, narrator, representation of subjectivity, and fictionality. The second part deals with issues of multimodality and intermediality across media. The third part explores the relation between media convergence and transmedial storyworlds, examining emergent forms of storytelling based on multiple media platforms. Taken together, these essays build the foundation for a media-conscious narratology that acknowledges both similarities and differences in the ways media narrate.
ISBN: 9780803255326Publication Date: 2014-07-01
Transmedia Television by
Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs ( 24, Alias, Heroes and Lost ) and investigates how transmedia was incorporated into both the work and the art of network television production. Split into two complementary parts, the book first paints a picture of how transmedia producers were, or were not, aincorporated into creative decision-making centers of these serialized programs.aThe second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the on-air series themselves. Including interviews with the transmedia workers, this groundbreaking study extends the field of television studies into brand new areas, and brings a OCOdying mediumOCO into the 21st Century."
ISBN: 9781441144133Publication Date: 2012-10-25
TIFF Industry Conference
Directing for the Screen
Directing for the Screen is a collection of essays and interviews exploring the business of directing. This highly accessible guide to working in film and television includes perspectives from industry insiders on topics such as breaking in; developing and nurturing business relationships; the director’s responsibilities on set and in the field; and more. Directing for the Screen is an ideal companion to filmmaking classes, demystifying the industry and the role of the director with real-world narratives and little-known truths about the business. With insight from working professionals, you’ll be armed with the information you need to pursue your career as a director.
*Chapter 5 Starting Again, Transmedia Storytelling: The Next Step in Directing written by Sheridan Professors Jean Desormeaux and Randall Kapuscinski
LinkedIn Learning Online Course
- Introduction to Transmedia Typography The future of typography is now. It's a future where type is conquering motion, space, and interaction to play across all media. Imagine type that is alive and dynamic, that adapts to the environment. This is transmedia typography, type that can be expressed in a variety of visual environments, including screen-based, print-based, and emerging media. This course adapts Brad Bartlett's acclaimed transmedia typography class taught at Art Center College of Design and introduces mediatecture (aka media architecture), a ground-breaking course developed by Nik Hafermaas. Bartlett and Hafermaas explore the new ecosystems that typography now resides in and the tools (such as sensors and projectors) that designers can use to develop their own transmedia typography projects. They also provide an outlook on the rich career opportunities in this exciting new and cutting-edge space. Topics include: Developing dynamic identities Exploring data-driven and generative logotypes Spatializing letterforms with scale and dimension Applying transmedia typography across analog and digital media Exploring typography in emerging and augmented environments Developing typography for scenography and mediatecture Working with transmedia tools and video storytelling Exploring commercial applications such as mediatecture
