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Marketing: News

This subject guide presents resources in various formats for students and faculty of the Marketing program.

Recommended databases

Try these library databases to find company profiles including company history, top competitors, headquarters, locations, financial information and more. Remember to also check out the videos listed on the SWOT Analysis PowerPoint on SLATE.

Marketing Fact Pack 2021

Ad Age Pack Pack 2019 image"This is Ad Age's Marketing Fact Pack 2021, Ad Age’s annual guide to marketers, media and agencies. We pulled together quick stats and facts on the biggest U.S. and global advertisers, most-advertised brands, market share, advertising forecasts, media data, agency rankings and more, drawing on Ad Age Datacenter’s rankings and analysis from the past year." Free registration required.