Guides: MKTG19439 Marketing 1: Internal Research

Internal Research

Mergent Online This link opens in a new window
Provides company financials, descriptions, histories, properties, subsidiaries and executive details. Also includes industry reports and access to Investext analyst reports. Click the below link Find an Annual Report and watch the instruction about how to find annual reports on Mergent Online
Business Source Complete - Business Searching Interface This link opens in a new window
Select Company Profiles on the right of the page. Browse or search for the company name.
Business Market Research Collection This link opens in a new window
Providing company, industry, economic and geopolitical market research reports. Part of the ProQuest Central Collection.
Statista This link opens in a new window
Access to data from over 18,000 sources including industry reports, dossiers, and statistics, including Statistics Canada. Download images, PPT slides, Excel files and more.
IBIS World This link opens in a new window
In-depth industry reports on over 400 Canadian industries. Search your industry first and use Search Within This Report to find out information on your company.

Find an annual report
Follow these steps to find an annual report in Mergent Online, or on a corporate website.

Company Information
by Nicole Zhang Last Updated Feb 15, 2023 1074 views this year